Measure your restaurant’s performance by means of the resmio report and analysis function, determine how many table reservations on average you generate online and manually, as well as the proportion of regular guests, the number of no-shows and much more. In this way you can identify the success chances of your advertising and marketing measures as well as improvement potentials for your restaurant management.
Only when the processes and service quality of your restaurant business are constantly optimized and changes in guest satisfaction as well as booking tendencies are registered, can long-term success and higher profit margins be achieved. Anyone simply relying on their gut feeling in the area of restaurant management is in danger of missing optimization potentials, downward trends or negative changes in restaurant occupancy. resmio’s analysis tool helps you to keep track of all areas, to precisely establish the current state and compare this with the desired parameters.
Compare actual figures with target figures so that you can measure, predict and optimize your restaurant’s performance. Accurate analyses and reports give you valuable information amongst other things on the reservation rate, the number of your regular guests and no-shows as well as on the required capacities and resources. This helps you to adapt your staff deployment and resource planning to the current circumstances and prognoses and – if necessary – set about reorganization.
Through the analysis and report function you can examine the following factors and data more closely in order to discover improvement potentials and understand your guests’ booking behaviour:
- Number of online and manual reservations
- Number of guests daily, weekly or monthly
- Source of the reservations
- Number of call-ups of the reservation tool and the reservation rate
- Number of regular guests and no-shows per month as well as the average group size
- Average length of time your guests stay
- Frequency of idle periods and unoccupied tables
- Amount of the average bill per table or guest
Guest reviews supply important clues for recognizing service quality deficiencies and improvement possibilities in all areas of your restaurant. The statistical registration of the guest reviews primarily shows satisfaction with regard to the food and the perception of services. Particularly popular dishes or wishes can be shown here, for example.
With the aid of these results you can thus focus on the preferences of the restaurant guests and, for example, offer specials and targeted promotion campaigns and Happy Hours. If you take your guests’ points of criticism into account you will increase your staff’s service performance and perhaps even win back less enthusiastic guests.